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Running Smoothly
as Clockwork
We have a unique
organizational structure that delivers solutions to clients' problems
in the fastest possible time. We do not subscribe to the premise
that "if ain't broke, don't fix it." We are very flexible,
constantly evolving, never standing still. We fine-tune our set-up
continuously. To deliver customer satisfaction.
Senior Management
Team
Our President
and CEO, Charlie Agatep,
works closely with the Senior Management Team in sharing a common
vision and direction. This team is our power think tank which meets
regularly to formulate PR plans and strategies.
PR Consultancy
Team
Our PR Consultants
(PRCs) are experienced in mass communications and marketing management.
They have received excellent training and highly competent to service
the needs of our clients. We match the personality and skill of
our PRCs with the requirements and temperament of each client to
produce a desired chemistry.
Editorial
Services Team
We have a staff
of seasoned and creative writers who specialize in writing news
releases, feature articles, photo essays, speeches, media advisories,
advertorials, supplements and backgrounders. Most of them came from
Manila Bulletin, Philippine Star and Business World.
Media Relations
and Monitoring Services
The agency has
a close working relationship with the media. Many of the present
editors and reporters were the journalism students or classmates
of our CEO. We have a media relations group that makes press rounds
thrice a week to sustain cordial relations with the media. The group
dispatches, monitors and evaluates media coverages of our clients
and their competitors.
Art Services
We have a group
of computer graphic artists who are experienced in their respective
areas of specialization. They conceptualize and execute creative
materials for print ads, collaterals, advertorials and storyboards.
They are equipped with the best graphic design software and systems.
Media Buying/Traffic/Production
Using the latest
software, this group handles media planning and buying, and coordinates
the production of pre-press, color separation printing press and
other production materials.
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